Jayleen Carmona is a Los Angeles–based marketing and social media professional who gained wider attention as a contestant on Fox’s reboot Fear Factor: House of Fear (2026). She has spent years building her career behind the scenes – for example, she joined Communique, Inc. in 2022 as a Social Media Specialist, helping craft engaging content for brands. In addition, Jayleen runs her own digital marketing brand, Knobby Media, where she highlights over five years of experience in driving brand awareness and social growth. According to a contestant profile, she is a “28-year-old marketing professional from Los Angeles, California” who enters Fear Factor “ready to push past boundaries” with “sharp instincts and bold confidence”. In short, Jayleen Carmona blends her day job in marketing with an active influencer persona and a taste for adventure on reality TV.
Marketing Career and Brand Work
After moving to Los Angeles, Jayleen Carmona focused on digital marketing and social media strategy. In 2022 she became Communique’s dedicated Social Media Specialist. There she creates “visually stunning graphics, photographs, and videos” and writes engaging copy to enhance clients’ brands. Her role involves tracking trends and building online communities across industries (from medical fields to food and drink). Earlier, she founded Knobby Media, a boutique social media and content studio. Her Knobby Media portfolio highlights work for a variety of clients – for example, marketing for the Bean Institute and Soy Connection (commodity groups), as well as fashion and lifestyle brands like Eternal Aliens and Florida Vibe. These experiences demonstrate her strength in social media management and creative content creation.
Jayleen’s personal portfolio emphasizes analytics and creativity. She notes five years of hands-on experience in social media management, expertise in data analysis, and a passion for crafting “scroll-stopping” posts. For example, her site explains she “lives for” analytics and uses tools like Canva and Adobe to tailor content to each brand’s voice. This blend of skills – strategic insight plus creative storytelling – underpins her marketing career. In practice, Jayleen has successfully managed campaigns and platforms (such as Instagram, Twitter, and LinkedIn), delivering results that boost engagement and growth.
Reality TV: Fear Factor Journey
In early 2026, Jayleen expanded her public profile by competing on Fear Factor: House of Fear, the Fox reality competition reboot. The show strands strangers in an isolated setting and challenges them with extreme stunts. Jayleen appears as one of the Season 1 contestants, facing tasks designed to test her fears and teamwork. Her official profile description on Bracketology captures her mindset: “ready to push past boundaries” with “sharp instincts and bold confidence”. This role on Fear Factor marked her first televised appearance; on the show she appears as herself, tackling daring challenges alongside the host Johnny Knoxville and fellow contestants. (For example, press materials list her as “Self – Contestant” for the show.) Viewers see Jayleen navigating high-pressure competitions, which complements her marketing background by showcasing her resilience and on-camera personality.
Influencer and Personal Interests
Beyond her professional work, Jayleen Carmona actively cultivates an influencer brand. On social media she goes by “Jay” (@kn0bbyknees on Instagram) and positions herself as a lifestyle influencer and content creator. A 2019 media kit describes her goals clearly: “My goal is to inspire women to be their complete selves and enjoy life to the fullest”. In that kit she refers to herself as a micro-influencer doing sponsored posts and brand promotions, with emphasis on authenticity and empowerment. Her Instagram analytics (hundreds of thousands of impressions and a ~23% engagement rate in 2019) reflect a dedicated follower base. Through posts and stories, Jayleen often shares glimpses of her daily life in LA, her fashion style, and behind-the-scenes of Fear Factor filming.
Jayleen’s personal interests also feature in her online content. She is health-conscious and often showcases plant-based cooking and fitness. In Communique’s staff profile, she mentions loving vegan recipes (avocado pasta, banana bread, tofu teriyaki) and strength training. This element of her brand – healthy lifestyle and body positivity – aligns with her “inspire women” mission. Altogether, Jayleen’s social media presence weaves together her professional expertise (marketing savvy) with her personal passions (wellness, creativity, fun).
Conclusion
Jayleen Carmona has built a multi-faceted career at the intersection of marketing, digital content, and entertainment. As a social media specialist at Communique and the founder of Knobby Media, she brings strong creative and analytical skills to the brands she promotes. Her appearance on Fear Factor: House of Fear added a reality-TV chapter to her story, highlighting her adventurous side. Moving forward, fans and followers can look forward to seeing more of Jayleen – whether she’s crafting campaigns behind the scenes or taking on new challenges in the spotlight. To stay updated, readers may follow her on social media (@kn0bbyknees) and keep an eye on Fear Factor: House of Fear on Fox. Jayleen Carmona’s journey shows how creative marketing expertise and personal authenticity can go hand-in-hand, and her career is one to watch.